At this years’ Centenary Ideal Home Show DYLON International picked up the award for the Best Space Only Stand, under 75m.
Judged by the organisers and visitors to the show the decision was based on stand design and appearance, the stand set up process, appearance throughout the show and the friendliness and helpfulness of staff manning the stand. The award was one of just three given at the show.
“We are delighted to have received this award, the show was a great success at raising awareness of the DYLON brand and encouraging trial with visitors to the stand being genuinely inspired by what they saw” commented Dave Toms, DYLON’s Innovation & Marketing Director. “The Ideal Home Show was also used to relaunch the new DYLON website; visitors to the stand were keenly experimenting with different colour combinations for the home and wardrobe using the INSPIRATION section of the site.” added Toms.
This award is added to the successes of last year where following the redesign and relaunch of the brand, DYLON was the Winner of Design Week's Benchmark Awards 2007 for the Household Goods Category and the Silver Medal Winner for the DBA Design Effectiveness Awards 2007.
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